| Do the vendors... |
Better
Communications |
Other Vendors |
- offer more than generic business writing skills such as managerial, sales, leadership, technical, problem-solving, strategic, or e-mail writing training?
|
Yes |
|
- stress customer-focused reader analysis?
|
Yes |
|
- teach a process that is easy to remember and apply?
|
Yes |
|
- show measurable long-term writing skill improvement by a large percentage of users?
|
Yes |
|
- emphasize writing strategy?
|
Yes |
|
- offer individual skill diagnosis and learning plans?
|
Yes |
|
- reduce graduates' writing time?
|
Yes |
|
- deliver quality training at a fair price?
|
Yes |
|
- link writing skills training to organizational goals?
|
Yes |
|
- offer top-notch training materials?
|
Yes |
|
- practice what they preach in their own documents?
|
Yes |
|
- tailor the training to a variety of groups' needs?
|
Yes |
|
- offer demonstrated experience working with senior influencers to build consensus, vision, commitment, and coordination?
|
Yes |
|
- have extensive experience working with a wide range of employees—from highly skilled writers needing help with strategy to those with basic writing needs?
|
Yes |
|
- establish a positive learning environment?
|
Yes |
|
- produce visible results in learners' documents?
|
Yes |
|
- offer document models for inspiration?
|
Yes |
|
- provide top-notch document rewrites?
|
Yes |
|
- make the learning experience painless and enjoyable?
|
Yes |
|
- feature a team of highly qualified instructors?
|
Yes |
|
- deliver workshops in multiple formats?
|
Yes |
|
- support customers with a full-time staff?
|
Yes |
|
- possess a proven track record of more than 25 years with Fortune 1000 companies?
|
Yes |
|
