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wttt

Train-The-Trainer Certification Program
Internal Trainer Certification for
Better Communications' Reader-Centered Business Writing™ Workshop

» Click here for a printable PDF

Why do globally competitive corporations train thousands in the Write to the Top® process?
Our unique writing process trains people to think and communicate strategically from readers' points of view. This reader-centered writing process confronts one of today's most fundamental challenges: the need to save time. Write to the Top documents cut both writing and reading time up to 50%.

How would your company benefit from reader-centered writing training?
Graduates of Write to the Top workshops immediately apply their updated writing skills to

  • sell ideas and services effectively
  • improve their images as clear and strategic communicators
  • reduce in-box and e-mail overload
  • express customer focus in every document.

Your internal trainers will learn to deliver the Reader-Centered Business Writing workshop
It consists of

  • one group workshop day
  • one day of individually scheduled, private coaching sessions
  • one or more days of follow-up coaching sessions.

Please see our full workshop description, Reader-Centered Business Writinga Write to the Top workshop.

Who can be a trainer?
We can develop any internal trainer who has the writing skills to help others in

  • analyzing the audience
  • organizing ideas for impact
  • designing the most effective format
  • planning content
  • improving sentence structure
  • editing for results
  • structuring paragraphs
  • using correct grammar.

 

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