Creating Powerful Presentations
applying the Write to the Top® process to strategy, content, and visual design
» Click
here for a printable PDF
What outcomes can you expect?
This advanced workshop helps presenters plan, write, and design materials to support stand-up or tabletop presentations. Learners practice our audience-centered writing process as they
- plan presentation strategy using the Presentations Focus Sheet™
- generate and assemble content productively before drafting
- create a team or solo presentation with a unified message and stand-alone handouts
- decide what information goes on slides or handouts
- use planning tools to delegate assignments and coach others effectively.
The workshop does not cover delivery skills, such as confidence or speaking techniques.
The focus: creating memorable presentations that drive action
Write attention-getting
PowerPoint® presentations
|
Use the "you" attitude
Enhance visual design—use images and graphics for impact |
| |
Influence your audience
|
Target, motivate, or sell your audience
Structure arguments logically
|
| |
Streamline your message
|
Learn the 6x6 rule for slides
Eliminate jargon and wordiness
Apply visibility/readability standards to slides and handouts
|
| |
Write for results |
Position conclusions and recommendations strategically
Create effective take-aways
End with a call to action |
Who should attend?
Anyone who writes presentations for internal or external audiences.
What books, materials, and job aids do you receive?
- Instant-Answer Guide to Business Writing (iUniverse) by Deborah Dumaine, founder of Better Communications®
- Better Communications' binder and handouts
- Presentations Focus Sheet and Presenter's Map
- SPARK (Strategic Presentations Analysis and Rating Key)
|
